Haha. Wow. Never thought about the need to actually promote sex. The "Dr. Love" of Singapore, Dr. Wei, is a bit shady to me though. From the article: "One show will give sex therapy, and in the other couples will compete to conceive, Dr Wei told the BBC." Sex therapy? Sounds great. But ... Competing to conceive??? Dear lord...it seems like, at its base, a hump contest. Dr. Wei says it's more about a lifestyle decision (having a kid, that is) than just having sex. OK, so how does a conception competition on the television help? I'm a prude, I know, but I don't see the "edutaintional" qualities of such a show. Somebody send me an episode to prove me wrong.

...ok on the other hand I guess I could see the show becoming wildly popular among adolescents if it were, you know, PORN...